Financial Security Assurance

COMPANY BRANDING
Branding for a guarantor of public finance and asset-backed obligations working within the public and private sectors worldwide. Until their sale by their parent company Dexia Group to Assured Guaranty during the financial crisis, they were the largest financial guaranty insurance company in the world. We were honored to have worked with FSA for over two decades on a wide range of projects including branding, annual report and marketing communications, signage, exhibit design and their initial website. The trademark “F” was designed while serving as an associate at Richard Danne & Associates.

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