Lightbeam
WEBSITE
After the repositioning and rebranding phase of our engagement with Lightbeam Communications, we turned to developing a website that would convey the core value proposition of the firm in a fresh and engaging context. Our collaboration with Roben Allong, the firm’s founder, was extremely satisfying because of her willingness (insistence, actually) to use unconventional and unexpected visuals as metaphors for her key differentiator as an expert in “microculturalism”.
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